IS USING CHATGPT A SHORTCUT?

I see this question a lot. Why should I pay for information versus just using ChatGPT or going to Google or YouTube? And honestly, I get it. Because I’m a DIYer too. I’ve downloaded the freebies, joined the courses, subscribed to the memberships. I’ve stayed up late, convinced that if I just collected enough info and mashed it all together, I could figure it out on my own. And while I did learn things along the way…most of the advice and instruction fell flat. Because so much of what’s out there is simply recycled. We are in this new age where information is cheap. It's given out freely because for a while, that's what worked to gain more sales. But a shift started happening, subtly at first, and now the "Freebie to email list to offer strategy" isn't converting to as many sales. People get the free information, try things on their own, decide growing a business is too hard, and give up or move on to the next free thing. Things feel impossible now. It's as if you didn't get in before things shifted that you're never going to climb the wall to success.

So let's get into it. Lately I've been seeing more people sharing previous strategies I've seen and some I've even tried before. More and more though, I see, "take this ChatGPT prompt" and it'll create your whole strategy for you. For example, I saw one this week that said, "here's how to find the best keywords, just use this prompt and it'll give you your best keywords, seo strategy, & title formula." The problem with this is that I've tested ChatGPT's advice on all of those things. And guess what? It was super basic, even when asking it compelling questions to go deeper AND it was bad advice. It's selling a version that's been repeated over and over. Because that's how Chats algorithm works, just ask it. It tells you that it takes the most repeated information as the most important and relevant.

Did you hear that part? That was so important that I need to call it out. Because you may not recognize the relevance. If Chat is prioritizing the most repeated or pointed to source or information, it will keep repeating it. So even if a big name guide is giving the advice, the advice can be worthless.

We are in the age of Copy/Paste expertise. The problem is that a bullet point list isn't a strategy. It's not tested. It's not filtered through someone who's been there, tried it a hundred times, refined it, figured out where the shortcuts backfire, and adjusted accordingly. A lot of what people share was never theirs to begin with. It was copied from someone else or written by a machine based on someone else's copy. It's an echo chamber. It's the same regurgitated, well...noise.

Side note: Yes, ChatGPT is a powerful tool (yes, I use it too). It's just in how you use it and rely on it's information that can be problematic.

Here's what I do differently...What I share inside my membership comes from actually doing the work. I still have digital and Print on Demand products selling on multiple marketplaces and my own website. And I’m constantly testing new platforms, print on demand providers, and product types. That’s not just a selling point- it’s the engine behind everything I teach.

Every lesson, every method, every workflow I give my members has been through a real-life stress test.

• I’ve tried those viral keyword prompts. Most pull up phrases with no search volume or completely irrelevant competition.

• I’ve used templates floating around Canva and had listings tank because they weren’t aligned with real buyers or trends.

• I’ve watched new creators spin their wheels because they didn’t realize that what they were following wasn’t built on strategy- it was built on content repackaged to go viral.

  
  

I’ve lived the difference. That’s why when I teach, I’m not handing you a copied formula. I’m handing you a process I’ve used (and still use) to create products that sell without constant effort.

The real question though...

When you see someone offering you a “proven system,” but they’ve stopped selling their own products to focus only on teaching... ask yourself:

If the system still works, why did they stop using it?

Because passive products are supposed to keep selling in the background. That’s the entire point! And if someone’s not still in the game, how can they teach you what’s working now?

I could get on a whole soapbox about this. But every time I see someone selling a course or membership touting how to make real money in a passive product business and they're not still selling passive products....well, you're not buying a working system, you're buying a shortcut that takes the long route.

So yes, you can Google, use ChatGPT, scroll Instagram, collect PDFs, and duct tape a system together on your own. It takes time & a really good discerning eye to not end up wasting time on things that won't work.

If you’re the kind of person who wants depth, not just direction, this space was made with you in mind. It’s okay to gather ideas and try things out on your own. That's what I did in the beginning. But if you want some guidance and real-time help, with a method that’s been pressure-tested by someone still doing the work, you’re invited to see what makes my system different. It's the difference between surface-level advice and a strategy that actually works.

And I’ll be right here, cheering you on the whole way.

Warmest regards,